Hello

My name is Disha Shah. I'm a Business Operations and Data Analytics Consultant.I align people, process and technology to scale businesses and increase revenue.

why me?

"Disha and I have worked closely together this year on a number of projects and I am constantly WOWed by the depth of her expertise. She has brought these skills to bear on improving our data systems, data visualization and access. Her work is making it easier for us in SO MANY PLACES to better understand our impact and how we can improve."

"Disha is the glue that has tied our organization together. our marketing and sales teams are working together in totally new and transformative ways in large part due to the work disha has done."

"Disha is one of those rare people that are just brilliant. In the span of a conversation, she can go deep into the technical weeds and level up and deliver some tough truth-telling high level feedback. In the time I have worked with her, she has not only transformed my business but also my leadership."

"Disha provided a thoughtful, rich analysis that connected qualitative and quantitative data with insightful results. The job, a quick turnaround, was done on schedule. I would recommend Disha for data analysis work without hesitation."

  • Google Analytics Certified

  • Google Adwords Certified

  • Principles of Marketing Research (UoG) Certified

  • Advanced SQL User

  • Advanced Tableau User

  • Advanced Salesforce, Hubspot, Zendesk Sell, Zoho, Pardot User

former clients

I have worked or consulted for

About

I am a trained problem solver, self-taught data wrangler, and a born people watcher and storyteller.After getting my Masters degree in Mechanical Engineering from Columbia University, I consulted for pharmaceutical companies like Pfizer, Bristol Myers Squibb and Novartis. I then moved to various roles in Marketing Analytics, Operations, Strategy and Data Science at start-up companies in the Bay Area (B2B SaaS and EdTech) as well as fortune 500 companies like Adobe and Verizon.I've spent the last 12 years working in the weeds of tool implementations, report building and marketing attribution as well as advising C-suite on how to grow and scale their business using data and technology.I am currently based in my home state of New Jersey and work with clients across the United States.

Marketing & Sales Operations

  • CRM Implementation (Salesforce, Hubspot, Zendesk Sell, Zoho)

  • ABM MarTech Implementation (6Sense, Terminus, Demandbase, ClearBit, Datanyze)

  • Marketing Automation Implementation (Hubspot, Pardot, Marketo)

  • Web Analytics, Link Tracking (Google Analytics Implementation, audit)

  • Marketing and Sales Process Development/ Optimization

KPI Identification & Dashboarding

  • Data pulling, cleanup

  • Advanced SQL Query

  • Dashboard creation in visualization tools like Tableau, Looker

Social Media Strategy & Analytics

  • Social Listening

  • Competitor Social Media Analysis

  • Social Media Strategy

  • Blog Analytics and Optimization

Competitor Analysis

  • Secret Shopper Analysis

  • Competitor Customer Journey Mapping

  • Competitor Social Media Analysis

Customer Insights/Customer Journey Mapping

  • Survey Design and Analysis

  • SurveyMonkey, Qualtrics setup

  • Qualitative Customer Interview

  • Focus Group Moderation

  • Customer Journey Mapping

B2B SaaS Analytics

  • Lead Scoring

  • Sales process development (MQL, SQL definition)

  • CRM tool optimization

  • Compensation and incentive plan development

  • Sales enablement support

Contact

Get in touch to see how I can elevate your business.If I can't help you, I'll let you know.
If I can, I'll tell you how.The first consultation is always free.

  • CRM tool selection (Salesforce, Hubspot, Zendesk Sell, Zoho)

  • Marketing Automation Tool (Hubspot, Pardot, Marketo)

  • Web Analytics (Google Analytics implementation, audit)

  • Marketing and Sales Process Optimization

  • Survey Design and Analysis

  • SurveyMonkey, Qualtrics setup

  • Qualitative Customer Interview/ Customer Journey Mapping

  • Secret Shopper Analysis

  • Competitor Customer Journey Mapping

  • Competitor Social Media Analysis

  • Lead Scoring

  • Sales process development (MQL, SQL definition)

  • CRM tool optimization

  • Compensation and incentive plan development

  • Sales enablement support

  • Social listening

  • Competitor Social Media Analysis

  • Social media channel growth strategy development

  • Blog analytics and optimization